{"id":7677,"date":"2023-08-19T21:16:49","date_gmt":"2023-08-19T14:16:49","guid":{"rendered":"https:\/\/news.ums.ac.id\/id\/?p=7677"},"modified":"2023-08-19T21:16:49","modified_gmt":"2023-08-19T14:16:49","slug":"bahas-strategi-promosi-peserta-wmk-2023-praktek-langsung-di-media-sosial","status":"publish","type":"post","link":"https:\/\/news.ums.ac.id\/id\/berita\/bahas-strategi-promosi-peserta-wmk-2023-praktek-langsung-di-media-sosial\/","title":{"rendered":"Bahas Strategi Promosi, Peserta WMK 2023 Praktek Langsung di Media Sosial"},"content":{"rendered":"<p><strong>ums.ac.id, PABELAN<\/strong> \u2013 Setelah mendapatkan materi pemasaran bisnis, peserta Wirausaha Merdekan (WMK) Universitas Muhammadiyah Surakarta (UMS) 2023, langsung praktek untuk memasarkan produk mereka secara online.<\/p>\n<p>Kegiatan ini, dipandu oleh Layli Lady, ST., Arnold Meka, S.Sos., pada Sabtu, (19\/8) yang dilaksanakan secara blended melalui Zoom Meeting dan di Ruang Seminar Gedung Edutorium UMS.<\/p>\n<p>Menurut Layli Lady, ST., dalam digital marketing ini dipengaruhi oleh perubahan pola hidup.<\/p>\n<p>\u201cKita kemudikan mengenal istilah \u2018Digital Native\u2019 yaitu orang-orang yang sejak kecil mengenal digital, dan \u2018Digital Imigran\u2019 yaitu orang-orang yang baru mengenal digital. Dengan demikian, kita harus mengenali target kita,\u201d ungkapnya.<\/p>\n<p>Menurutnya, seorang pengusaha akan tertinggal bila tidak mengikuti perubahan marketnya.<\/p>\n<p>Dalam kesempatan itu, Arnold Meka, S.Sos., juga menyampaikan bagaimana berjualan di grup facebook, salah satu platform jualan gratis yang paling basic. Walaupun gratis juga banyak manfaatnya.<\/p>\n<p>\u201cFacebook itu medsos yang paling rame, dan paling banyak penggunanya. Pengguna facebook ini pasarnya sangat luas, mulai dari muda sampai tua. Kolamnya besar, tinggal kita manfaatkan sejauh mana,\u201d paparnya.<\/p>\n<p>Harapannya, semua peserta dapat praktek menggunakan layanan ini sehingga laris jualannya.<\/p>\n<p>Sesi selanjutnya, Arnold juga mengajarkan tentang facebook ads dan cara ngeboost postingan. Kalau sebelumnya versi gratis, ini mode professional.<\/p>\n<p>Media sosial yang dibahas dan dipraktekkan pada peserta WMK 2023 ini, yaitu Instagram, tiktok, shoope dan facebook.<\/p>\n<p>Salah satu peserta WMK 2023, Rindi Ani dari Universitas Duta Bangsa Surakarta menyampaikan dari Grand Opening sampai saat ini banyak sekali pengalaman, relasi materi maupun pelatihan.<\/p>\n<p>\u201cWMK 2023 dapat memfasilitasi mahasiswa bagi pemula yang ingin melakukan wirausaha. Semoga menciptakan generasi dan pioner wirausaha muda yang kreatif, produktif, dan inovatif. Semoga WMK UMS tetap Jaya,\u201d ungkap Mahasiswa asal Pacitan itu.<\/p>\n<p>Rindi mengungkapkan, materi yang disampaikan terkait strategi promosi sangat bermanfaat untuk memulai usaha.<\/p>\n<p>\u201cHari ini diberikan materi digital marketing, strategi promosi menggunakan media media sosail ig tiktok juga facebook. Meskipun banyak sekali materi, tetapi saya enjoy melakukan dan sangat bermanfaat. Saya sangat tertarik untuk mendalami usaha saya,\u201d pungkas Rindi. (Fika\/Humas)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ums.ac.id, PABELAN \u2013 Setelah mendapatkan materi pemasaran bisnis, peserta Wirausaha Merdekan (WMK) Universitas Muhammadiyah Surakarta (UMS) 2023, langsung praktek untuk memasarkan produk mereka secara online. Kegiatan ini, dipandu oleh Layli Lady, ST., Arnold Meka, S.Sos., pada Sabtu, (19\/8) yang dilaksanakan secara blended melalui Zoom Meeting dan di Ruang Seminar Gedung Edutorium UMS. Menurut Layli Lady, [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":7678,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[11,122],"class_list":["post-7677","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-berita","tag-terkini","tag-wmk-ums","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bahas Strategi Promosi, Peserta WMK 2023 Praktek Langsung di Media Sosial - Berita UMS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.ums.ac.id\/id\/berita\/bahas-strategi-promosi-peserta-wmk-2023-praktek-langsung-di-media-sosial\/\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bahas Strategi Promosi, Peserta WMK 2023 Praktek Langsung di Media Sosial - Berita UMS\" \/>\n<meta property=\"og:description\" content=\"ums.ac.id, PABELAN \u2013 Setelah mendapatkan materi pemasaran bisnis, peserta Wirausaha Merdekan (WMK) Universitas Muhammadiyah Surakarta (UMS) 2023, langsung praktek untuk memasarkan produk mereka secara online. 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